Hyundai Motor Company unveiled its G90 premium luxury sedan for the Genesis brand in the U.S. market, the new flagship of the brand’s model line-up. The 2017 Genesis G90 will compete at the top of the premium luxury car segment with world-class technological innovations and the highest levels of refinement, convenience and dynamic performance. Created by the new Prestige Design Group, Genesis G90 provides strong indications of the brand’s ‘Athletic Elegance’ design identity that will be evident in future Genesis products. The G90 silhouette is both powerful and refined, from its prominent hood, generous wheelbase, minimized overhangs and sophisticated rear deck surfacing. Inside the cabin, fine materials and textures from around the world meet refined ergonomics to provide occupants with absolute convenience and luxurious comfort.